RFG ADVISORY

Deals & Moves: RFG Caps Record Recruiting Run With Farther Advisor

Julian Vance
Julian Vance
NewsHue Author
Brian LaHue of Sweet Life Financial Planning who recently joined RFG Advisory with 100 million dollars in assets.

RFG Advisory recorded its strongest recruiting performance since its 2003 founding during the first half of 2026. The firm added Brian LaHue and his Indiana-based team, Sweet Life Financial Planning, which brought over $100 million in assets under management from Farther. This move pushes the Birmingham-based hybrid RIA toward a total of $9 billion in assets under management. CEO Shannon Spotswood attributes the momentum to the company's operating system and infrastructure support for growth-minded advisors.

Elsewhere in the industry, Arax Advisory Partners continues a steady pace of expansion. The firm signed an agreement to acquire Transcend Capital Advisors, which manages over $3 billion. This acquisition marks the seventh deal of 2026 for the RedBird Capital-backed group as it continues to build a national footprint. Transcend, founded in 2019 by former New York Stock Exchange CEO Duncan Niederauer, serves more than 1,000 clients across multiple states.

In Minneapolis, NorthRock Partners added Kowalski Financial to its platform. This five-person team manages $200 million and joins NorthRock’s Personal Office model, which coordinates services including tax, estate, and legal planning. The addition is part of a broader strategy for NorthRock to increase its footprint in the Midwest.

These moves reflect a trend of consolidation and team movement within the independent wealth management space. Firms are focused on providing tech-enabled operating platforms to attract experienced advisors and offer scale to their clients.

Frequently Asked Questions

How much in assets did Brian LaHue bring to RFG Advisory?+
Brian LaHue brought over $100 million in assets under management from Farther.
How many deals has Arax Advisory Partners completed in 2026?+
Arax Advisory Partners has completed seven deals in 2026, including the acquisition of Transcend Capital Advisors.
What is NorthRock Partners' Personal Office model?+
The Personal Office model creates teams for clients that integrate investments, tax, estate planning, insurance, legal, business services, and philanthropy.
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Julian Vance
Julian Vance
Julian Vance is a leading voice in business and finance journalism, breaking down market trends and economic policies.