Spider-Man: Brand New Day has officially set a new standard for the box office. The film pulled in $168 million on its opening day from 4,487 North American theaters. This performance pushes the movie past the opening day record previously held by Avengers: Endgame which brought in $157 million in 2019.

Projections for the total opening weekend suggest a massive haul. Sony anticipates the film will reach $325 million by Sunday evening. Some industry analysts expect that number to climb as high as $358 million. If these estimates hold, the film will secure the top spot for the largest domestic debut of all time, surpassing the current leader.

This release features Tom Holland as Peter Parker. The plot follows his life after the events of No Way Home where he must navigate a world that has forgotten his identity. He works without the aid of his previous allies. The cast includes Sadie Sink, Jon Bernthal, and Mark Ruffalo alongside returning favorites.

Other films in the market are seeing the impact of this release. The Odyssey holds second place as it enters its third week. Meanwhile, Toy Story 5 remains in the top three with steady ticket sales as it wraps up its fourth week in theaters. The box office continues to show recovery as theater chains report high attendance numbers for current major titles.